Comcast Looks To 1 Billion VOD Streams

Comcast, even with its insistence on receiving free VOD content, continues to be the prime mover on growing the VOD market....at some point, as VOD becomes better known and received by subscribers, programmers should be able to convince Comcast and other MSOs that the most effective way to create more and unique VOD content is to find a business model (paying for content, ad-supported, sponsored) that works for all parties...