Bidding for Ad Time in China

Now, this is evidence that capitalism has fully entered the PRC...next year, someone will decide that creating a show around the Upfront Ad Sale season makes sense and a network will show ad agencies and planners bidding for ad slots..of course, with state owned tv controlling the market successful bidding is assured..much more exciting to see if there's any interest in a private network's show, all for the public to see...who has the stomach for it, I wonder...